If someone is looking at your Job Advertisement – there is ALWAYS a reason!!! That reason generally lies in one or more of their “needs” not being met at their current place of employment.
An employee spends more time at work than with their near and dear ones. Therefore, the ‘working relationship’ needs to be FULFILLING. If “something’s missing” – then they will treat it similar to a personal relationship and try to FIX IT! However, if their needs still aren’t being met, then they will eventually start looking elsewhere.
So, what are people generally looking for within their employment to be HAPPY?
- FAIR PAY of course!!! – No one expects otherwise.
- A sense of SAFETY – Everyone expects to be able to go home after work.
- To feel VALUED!!! No one wants to be just ‘another number’ or constantly ‘criticised’.
- OPPORTUNITIES to learn new skills, scope for career advancement and future rise in pay.
- A sense of FIT with their personal values and ethos to that of the CULTURE of the firm.
- To actually LIKE WHAT THEY DO!!!
To attract the right candidates and have them apply for your job vacancy, your Job Advertisement needs to paint a clear picture of the job, and must addresses all of the points mentioned above. When I ask my top candidates, “why did you apply for this position?”, the answer always refers to one or more elements from the job advertisement that resonated positively with them.
In a nutshell, a Job advertisement is an advertisement!!! It gives you the opportunity to paint a POSITIVE and ACCURATE picture of your business, the workplace and the role itself.
If you want to really SELL the role and make a great first impression, you need to provide more than just a copy of the Job Description. REMEMBER, a job advertisement is a tool to attract potential candidates, by communicating the function of the role, the business and essentially promote the business as an ideal workplace.
When we work with our clients, Acworth Recruitment takes the time to really listen to what they are describing about their business, the type of people within their business, what works well for them and of course what the role will actually entail. Only then will we work on designing a Job Advertisement that accurately reflects the role, the Brand and the people they are looking for. Thus, providing the best marketing opportunity to attract quality candidates.
Why Not Outsource YOUR recruitment and save the Headache, Time and Money?
Acworth Recruitment is a genuine outsource recruitment option with a cost-effective hourly charge model. You can outsource as much or as little as you want. No job is too big or too small – $50 to $5,000.
For an obligation free discussion feel free to give Kim Acworth a call on 0411 278 281 or email at finders@acworthrecruitment.com.au.
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